High-Intent Trial Finder

Surface the trial users who are actually close to buying

Problem

SaaS products with free trials can have thousands of users in trial and still have no idea who is close to buying. Someone described it plainly: thousands in trial, no sense of who will pay, and the product data is not turning into anything actionable. Sales and founders waste time on the wrong users while good leads are missed.

Solution

Ingest product events, email engagement and pricing-page behavior, then score each trial user with explainable rules plus a small model. The key is not a black-box number but a reason and a next action: send a discount, book a demo, or hold off. It sits alongside existing analytics instead of replacing the stack.

Users

SaaS founders with free trials, growth leads, early sales teams

MVP

One event source (e.g. Segment or custom webhook); intent score with three reasons per user; action list grouped by score; export to CRM or CSV; daily email digest.

Revenue

Monthly subscription tiered by trial user count; upcharge for more users or seats.

Why now

Free trials remain the dominant SaaS acquisition motion, yet tools focus on funnel dashboards rather than action, and small teams cannot afford a data team. This is a cognition gap an indie can own.