SaaSSmall BusinessCollaboration

WhatsApp Shared Inbox

One number, many staff, and everyone sees who is handling which chat

Problem
Small businesses get most inquiries through WhatsApp, but when several employees share one number, two people answer the same customer or someone forgets to follow up, and the owner has no idea which messages are still unanswered.
Solution
A shared inbox built on the official API: messages aggregate by customer conversation, can be assigned an owner, carry internal notes and follow-up flags to prevent duplicate replies, and expose an in-progress status plus overdue-reminder. A daily response summary shows what slipped.
Users
Small merchants taking orders via WhatsApp, cross-border sellers, and service-oriented small teams
MVP
Shared conversation view with member assignment; internal notes and @mentions; follow-up and overdue reminders; unanswered-message board; basic response-time and backlog stats
Revenue
Per-seat monthly subscription ($5–15/user/month) tiered by connected numbers or message volume
Why now
WhatsApp is the primary channel for countless small merchants, yet official multi-device support only covers one person's devices, so team collaboration still needs an add-on; a thin layer on the official API is indie-friendly

Source discussions · 2

  1. Reddit[r/smallbusiness] How do small businesses manage one WhatsApp number with multiple employees?
  2. Reddit[r/smallbusiness] How are you handling after-hours calls and new client intake without a full-time receptionist?
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