FunnelLens — Watch 5 humans before rewriting your landing page

See exactly where new users get stuck before you rewrite your headline for the tenth time

Problem

A founder rewrote the headline nine times, tested shorter copy and big bold numbers — conversion barely moved. The real problem was the step right after signup: four out of five testers got stuck in the same place, saw no value, and closed the tab. Founders pour budget and energy into copy when what they actually need is visibility into the back half of the funnel.

Solution

A lightweight user-testing SaaS: send a one-off task link to strangers or your own early users; the system records screen, voice, and optional annotations, then automatically clusters the moments where testers abandoned. The killer output is not a heatmap but a headline like '4 of 5 testers got stuck on the activation step.'

Users

Indie developers, early-stage SaaS founders, growth and product people — especially those shipping a v1 landing page

MVP

Generate tester task links with screen/voice recording; auto-segment by step and flag failure points; merge identical failure points across testers; export and share reports; manual removal of bad testers

Revenue

Charge per tester or per test session, plus a team subscription; upsell 'expert watches the recordings and writes the conclusion' as a service

Why now

Landing page tools are saturated, but 'see where real users give up' still means hiring an expensive agency. Browser recording, ASR, and clustering are all commodity components, so a solo dev can close the loop in two weeks and start acquiring users in founder communities