MileIQ Price-Hike Replacement · Simple Mileage Tax Log
Background mileage tracking and year-end tax summaries for small business owners done with MileIQ's price hike
- Problem
- Small business owners used MileIQ for two years and liked the background tracking plus year-end summary for their accountant, but the price jumped from $79.99 to $149.99—hard to justify during a cost-of-living crisis. They just need a simple, cheap tool that tracks mileage automatically and exports a tax-ready summary.
- Solution
- The phone automatically detects drives in the background and records mileage; users occasionally mark trips as business or personal. At year-end, export a tax-agency-formatted mileage summary (date, origin/destination, purpose, miles) to send to an accountant. Supports multiple vehicles and custom categories.
- Users
- US sole proprietors, small business owners, and freelancers who need to deduct mileage but don't want to pay MileIQ's higher price.
- MVP
- Background drive detection and mileage logging on mobile; manual business/personal tagging; export CSV/PDF in IRS format; simple monthly stats; multi-vehicle support.
- Revenue
- Low-cost annual subscription (~$29–$49/year), clearly below MileIQ's new price; optional one-time desktop export tool.
- Why now
- MileIQ's price hike has small business owners upset, and replacement demand is clear and concentrated. The core is mobile location and local data processing, so an indie developer can ship a lean version in weeks.